“Aiming for Bronze, Blekko Gets a Million Searches a Day”
By, Ryan Singel
November 9, 2010
This article is about a new search engine available to the public, Blekko. It is reported to be the top third most popularly used search engine, behind Google and Bing. Blekko became available only eight days ago, so it is not nearly as large as Google, however the creators are trying new ways to run their search engine. Blekko’s main goal is to cut down on the spam that appears when using a search engine. They are attempting to accomplish this by using humans to edit the best sites to search for different topics. Basically the queries search through hand selected sites rather than the entire web index. Blekko’s biggest test will be if the people who used the search engine in their start-up week will return, yet Google has noticed its competition, and they have already tried to steal Blekko’s engineers.
This article interested me because although Google is a great search engine, sometimes it can be extremely frustrating when you are ten pages into your search and still have found nothing relevant. I am always looking for new search engines to use, and I really like how Blekko’s goal is not aimed at getting the largest return number on a search, but getting the most relevant items instead. Essentially its founders are more concerned with quality then quantity, and in the end, that is typically what people want from a search engine, otherwise, what would be the point?
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